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Table 3 Environmental adjustment variables measure of network service model

From: Evaluation of network service model based on network convergence

Fist-level index

Second-level index

Measuring questions

Competitive advantages

C1

Compared with rivals, the sales income of the enterprise grows faster

C2

Compared with rivals, the market share expands in a larger degree

C3

Compared with rivals, the investment return radio is higher

C4

Compared with rivals, the cost saving is larger

C5

Compared with rivals, the new selling points grow faster

C6

Compared with rivals, the consumer growth ratio is higher

C7

Compared with rivals, the employee growing ratio is higher

Technical dynamics

t1

In the service field of the enterprise, technologies change quickly

t2

Technical changes can provide good opportunities for the service development in the enterprise

t3

It is hard to forecast what kind of technology will be in the leadership in the current service field of the enterprise

t4

A series of new businesses in the service field of the enterprise may appear

t5

In the service field of the enterprise, technological development is not significant for the enterprise development

Demand dynamics

m1

In the service market, the consumer preference changes quickly

m2

The current consumers of the enterprise are tend to search for new products and services

m3

Lots of new consumers are requiring for the enterprise products

m4

New customers mainly come from the improvement of the enterprise products and services

m5

The resource distribution of the company tends to satisfy the demands of current consumers

Environmental competitiveness

d1

The services and consumers of the enterprise show a variety feature

d2

Differences between the purchasing habits of consumers and the products or services of the enterprise (the same big difference)

d3

Competition in the enterprise products or services (the same big difference)

d4

In the enterprise products and services, the market changing and uncertainty exist

Environmental security

s1

The threat degree of enterprises in the operational environment (security threat)

s2

The presentation of enterprise’ operational environment in the opportunity, resource, and competition

s3

The influence of factors such as competition, politics, and technology to the enterprise operational management (whether the enterprise can master the influence or cannot master it)